(Continued from Homepage of Strollercize Site):
I will not forget that night. I was lonely, tired and quite emotional. I was stir crazy and quite jealous that my husband was working at a fancy Italian Restaurant near Madison Avenue. I was stuck at home, alone with a Doberman, A New Baby and a Big Clunky Stroller! I decided to drag it down my NYC fourth floor walk-up. With my Newborn in tow. I had my Madonna music playing in my ears, “You Must Be A Super Star”! Yeh, Right! But the music made me move. I began to dance behind my stroller. It was my rolling “ballet barre” and my answer to getting fit for Motherhood. My husband came up with the word while riding his bike behind my big butt while pushing up Park Avenue. He yelled from behind “Mush, Mush, Mommy, Strollercize®”. That was April 1990. I called a lawyer the next day and it became a Registered Mark.
My Mother (Beverly Chaney, former Talent Manager to Brendan Fraser and Jim Caviezel) told me to go build it and they would come. Strollercize was my “Field of Dreams” (Mom loved that Movie). It took me four years, but I ended up employing seven instructors and ran 100 classes a month in Manhattan. My Mother died of Ovarian Cancer and I know she sees what she pushed me into from heaven. I was blessed with three kids all of which help me create the moves, the language and reason Y “I STROLL FIT”.
I was thinking about Franchising but found the cost to the Francee was too expensive. Truthfully not fare to the Franchises as it takes about six months to start to make any money let alone the costs to get it up and running and cost to Franchise. This is NOT a quick money fix. But it is for sure, the funnest most fulfilling business to offer, especially to New Moms. There were “CopyCat” companies that either bought my video or book and chose the Franchise route. It it works for them, Great. But the early 2000’s was NOT a good decade for Strollercize and to expand would be wrong for my family. I went through a very tough divorce, expensive and child custody issues were very complicated and my focus was kids and how to not have divorce hurt them too much emotionally. Also we had 9/11 and that made NYC a sad place to come and train, let alone visit. Many Instructors did not want to travel to NYC to train and it was expensive to travel to the Big Apple. I put my business Aline Fitness and Strollercize on a slow growth process to handle LIFE.
Right when life was Strollercizing great. I decided that NYC was not the place for the future of Strollercize. It needed a headquarters and it needed to be in paradise. I moved to Florida, but I was not there long as my Dad needed help in his last years and well, OFF I went back to where I was born, Seattle, WA. I had a few Instructors, but again, did not want to grow fast as it would take away from the 100%, I was to give my Father. Three years went by and I moved back to paradise. During that time, I perfected my training, wrote more in The Wheel of Knowledge and now have a system for Instructor to learn how to be an amazing Strollercize Licensee. have the ability to grow After caring for my Dad in Seattle for three years, I retired S.W. Florida where my two boys from NYC have moved here with me and my fiancee. I will be creating the first Indoor facility for Strollercize® Retreat and Training Camp. A place for Moms, Instructors to train and learn the information in The Wheel of Knowledge. It will also be the headquarters and factory for The RollerSizeR Tummy Toner which is used in all of our classes.
I waited for life to get on a stroll again and during that time I wrote The Strollercize Wheel of Knowledge Academy Courses. Each Spoke is full of hundreds of pages and videos about how I train New MOMS, Moms to Be, and Moms that are heading to Grand Moms.
Strollercize is NOT bootcamp, crossfit or exercises copied from YouTube. It is Strollercize. It has it’s own language and it has very special exercise calls and cues. Our Moms, our Members in our “Hood” know what we are “Calling” in the class and the Moms get fit very fast with how we train our Moms; Safe, effective and extremely fun. New Moms, comes to Strollercize because it is not a regular class. It is a system with a unique language only the New Mom of Strollercize can understand.